What is GoToWebinar
GoToWebinar is a web-based platform designed for hosting professional online webinars, meetings, and virtual events. It allows businesses, educators, and organizations to connect with audiences worldwide through live video broadcasts, interactive presentations, and real-time engagement tools. The platform supports large attendee capacities, making it suitable for webinars ranging from small group sessions to thousands of participants. With integrated features like polling, Q&A, and analytics, GoToWebinar provides a seamless way to deliver content, gather feedback, and measure attendee engagement. Its cloud-based nature requires no complex setup, enabling users to schedule, promote, and manage webinars efficiently. Trusted by many for its reliability and ease of use, GoToWebinar is a leading solution in the virtual event space.
Pros & Cons
- Pros:
- Supports large-scale webinars with up to thousands of attendees.
- User-friendly interface with easy scheduling and hosting.
- Interactive tools such as polls, surveys, and Q&A sessions.
- Robust analytics and reporting to track engagement and performance.
- Integrates well with marketing and CRM platforms.
- Reliable and stable video and audio streaming quality.
- Offers automated webinar options for on-demand sessions.
- Cons:
- Pricing can be relatively high compared to some competitors.
- Limited customization options for webinar registration pages.
- Occasional lag or technical issues with very large audiences.
- Some advanced features require higher-tier plans or add-ons.
- Mobile app functionality is somewhat limited compared to desktop.
Key Features
- Supports hosting live and automated (on-demand) webinars.
- Customizable registration pages for attendee sign-ups.
- Interactive engagement tools: polls, handouts, Q&A, and chat.
- HD video and audio streaming for clear communication.
- Built-in analytics and performance reporting dashboards.
- Integration with popular marketing automation and CRM software.
- Ability to record webinars for future playback and sharing.
- Multi-user accounts and team collaboration features.
Functions
- Schedule webinars and send automated reminders to attendees.
- Host live webinars with real-time presenter and attendee interaction.
- Collect registrations and manage attendee lists efficiently.
- Run polls and surveys during sessions to gather instant feedback.
- Enable Q&A to address participant questions during or after the event.
- Record sessions for on-demand access and distribution.
- Analyze attendance metrics, engagement rates, and user behavior.
- Integrate webinar data with marketing and sales tools for follow-up.
How to Use GoToWebinar
- Sign up for a GoToWebinar account on their official website.
- Choose a subscription plan that suits your webinar needs.
- Download and install the GoToWebinar desktop app or use the web version.
- Schedule a new webinar by setting the date, time, and topic.
- Create a registration page and customize attendee sign-up options.
- Promote your webinar through email invitations or social media.
- Start the webinar at the scheduled time, using presentation and engagement tools.
- Monitor attendee participation through polls, chat, and Q&A.
- Record the session for later viewing and share the recording if desired.
- Review analytics after the webinar to evaluate success and plan improvements.


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